Successful Internet Business Solution

Our years of experience in this industry have shown that an effective, profitable Internet Solution is the result of careful planning, informed development and ongoing support. There are countless companies in the marketplace that are capable of building you a website, but if you're truly serious about online success for your business then you deserve our total-service approach. We call it the Internet Business Solution (IBS), a structured development plan that has produced thousands of successful Internet Solutions for businesses of all sizes worldwide.

Internet Business Analysis

The first phase of the Internet Business Solution is analysising your business and objectives. This is where we carefully unfold how your business can benefit from Internet technologies. Whether you're in the market for something simple, or need a complete Internet Business Solution with advanced functionality, we will identify specific web opportunities and introduce new growth to your business.

This is performed at your place of business at a time that's convenient for you. By asking a series of questions, your Internet Consultant will gain an in-depth understanding of your business, your market and your customers. As each and every business is different, so too are the results of meeting with Indigo. By having this meeting, we hope to create a unique Internet Business Proposal for your review.

There's never any obligation after we meet with you. Your Internet Consultant will simply show you where Internet technologies can enhance your business sales, reduce costs or improve processes and make recommendations appropriate to your needs and budget. You may be surprised by what you learn about your business and what the Internet can do for you after you review your IBA and proposal.

Functional Design

In this phase, the structure, look and feel of your website is defined. There are many factors that can make the difference between a successful website and one visitors never return to. Complex, flashy layouts may look great but are impractical if your site's visitors can't find what they are looking for. In the same way, a site with endless blocks of text and little interactivity won't compel anyone to stick around long enough to find out what your business has to offer. Our Internet Consultants and our production facilities understand the importance of balanced, strategic website design. Special care is taken to ensure that your page elements, colors and graphics all work together to provide an enjoyable experience for your customers while projecting a professional image for your business.

Build, Test and Launch

In these three phases your site is transformed from concept to reality. All the technical elements of your unique Internet Business Solution are combined into an easily managed system, incorporating your chosen look and feel from the Functional Design phase. Your Internet Business Solution is then tested thoroughly by our technical staff, your Internet Consultant and you to ensure that everything meets your expectations and is ready to be launched to the world. We will also provide you with online certification to show that your website meets W3C compliance which is critical for accessibility reasons.

Manage Results

Perhaps the greatest advantage of working with an Internet Consultant is the support you receive after your website is placed online. This is where most firms thank you for your business and then send you on your way. At Indigo that's not how we treat our customers. Your Internet Consultant has an ongoing support program to ensure that you achieve a measurable return on your website investment. This means ongoing visitor traffic analysis, management of your search engine positioning, Internet business insights and recommendations and more, all delivered by an Indigo professional who is committed to making your business more profitable through the intelligent use of Internet technologies. We simply identify key areas of opportunity where we believe we can enhance your ROI. We generally expect our clients to see a return within a 6 month timeframe depending on the line of business.

For more information on how the Internet can help you reduce costs and increase profits contact us today!

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